UMI Certified

Feb 20, 2012   //   by admin   //   Applications, Case Studies  //  No Comments

UMIThe car dealer and importer UMI is introducing the Israeli car consumer to a new category in second hand cars- Certified cars (and as the company defines it “not new and not used”). These are second hand cars from UMI which are up to 5 years old or have up to 100,000 km and stand up to the highest mechanical and visual standard and are sold to the customer with the original warranty. All this is done of course, with full disclosure.

In order to make it easier for the consumer and to provide him with all the relevant information before the big purchase, UMI is now launching an efficient new app (created and executed by Moblin) to help with the process.

In the free app – available in the App store- you can choose the desired make and model by year, price and mileage. You receive the technical breakdown with a picture, the built in safety features and get information on available extras and special financing options.

When you decide to purchase the built in GPS feature of the app will direct you straight to the nearest showroom. Through the app you can also contact the importer branches and get real time updates about cars that are in stock and deals on selected cars.

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